Please Help with homework ***********Must be 4-5 pages************* *********Must include

Please Help with homework

***********Must be 4-5 pages*************

*********Must include a 5-6 slide power point with product****************

Information

The topic Is listed below .

Given the existence of the marketing concept, why do 

many products fail? Why are consumer groups still 

displeased 

with many products and companies?

Some products to consider:

The Edsel

New Coke

Some authors to consider are: Peter Drucker says, 

“Consumerism is the shame of the marketing concept…..” 

Total success can never be achieved

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